by Christian Roeloffs, CEO & Founder, Container xChange
Who is reliable enough to trust with my assets?
This was the main question people asked me after my How to take the risk out of container logistics keynote speech delivered at last year's Intermodal Europe.
Trust is basically the most important ingredient when doing business with a partner: will they return my containers on time? Do I have to follow up on my invoices? Can I easily reach my partner when I have questions?
Without a certain level of trust, you would probably not make deals with a company, even though the offered price seems cheap.
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